BEVERLY HILLS POLO CLUB® established in 1982, is a worldwide fashion brand. The brand's trademark Horse & Rider logo evokes the relaxed elegance of the Southern California lifestyle and at the same time images of competitive sport, individual strength and affluence. The BEVERLY HILLS theme conveuys a culture of luxury, success, style and comfort.
The game of POLO, known as The Sport of Kings, reinforces these aspirational qualities. CLUB members project self confidence, strength of character and a refined sense of style. They live a lifestyle grounded in luxury, one that is warm and socialable, as well as exclusive.
Now the fragrance portfolio of The Beverly Hills Polo Club® is joined by fragrances from the premium line, perfectly in line with the brand's idea.